Popshot is a bi-annual small art publication “intent on hoodwinking poetry back from the clammy hands of tweed jackets and school anthologies”. Popshot looks to celebrate the poetry of today and tomorrow with the whimsical arms of illustration wrapped tightly round it.
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PopShot Magazine
Posted July 12, 2011 By Dan in Vivid Blog With | No Comments
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How colours affect us
Posted By Dan in Vivid Blog With | No Comments
Pantone have released their colour of the year for 2011: Honeysuckle “a dynamic reddish pink.”
The colour described by Pantone, is ‘Courageous, Confident & Vital. A brave new colour, for a brave new world. Let the bold spirit of Honeysuckle infuse you, lift you and carry you through the year. It’s a colour for every day – with nothing “everyday” about it.’
This leads to the question of how colours affect purchases?
KISSmetrics found that each 93% of all consumers place visual appearance and colour above other factors, and that 85% of them place colour as the “primary reason” for why they buy a particular product.
Buyers are also swayed by individual colours. Where red could mean “energy” and “creates urgency”, purple is used to “soothe and calm”, the infographic states.
And for brands looking to home in on the impulse shoppers, KISSmetrics said red, orange, black and blue are the colours that appeal to that demographic.
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Destroyed Apple products
Posted By Dan in Vivid Blog With | No Comments
San Francisco graphic designer Michael Tompert and photographer Paul Fairchild are trying to make people think about their relationship with these universally beloved gadgets.
Having spent the last several months purchasing the newest in Apple consumer technology and then creatively destroying the pricey toys, the results, which they photographed, went on display at a gallery exhibition.
‘it’s not about destroying old products. it’s about our relationship with the new.’
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Print vs Digital
Posted By Dan in Vivid Blog With | No Comments
After an ad we posted on the YCN website for a design intern, we were amazed by how many responses we received. With over 90 applicants emailing us their PDF portfolios we got to see a lot of great work. People had branded themselves in amazing ways and had spent some time writing cover letters. One thing that we couldn’t understand was how much work was just being screen grabbed digitally.
A poster can look very boring when viewed as a flat image, there are many ways in which you can bring life to your work by simply printing it out and photographing it. Some simple ways this can be done include holding it up, hanging it on a wall with bulldog clips or even laying it on the floor. With a little life given to your work you can really bring out the finer details. So what do you think; Print or Digital?
